Vantage

Making Complex Media Workflows Easier To Understand, Build, And Reuse

Vantage helps broadcasters and post-production teams transcode, analyze, and deliver media. I redesigned its workflow experience to make hidden actions discoverable, large workflows easier to navigate, and proven configurations reusable while preserving the patterns experienced engineers already relied on.

Role Senior Product Designer
Team Product Manager, VP Software Engineer, +5 Developers
Responsibilities Heuristic evaluation, user interviews, synthesis, information architecture, interaction design, prototyping, and design handoff.
The redesigned Vantage workflow designer displayed in a light champagne-silver desktop computer mockup.
Usability Testing Results
44% faster task completion
Median workflow setup time decreased from 45 to 25 minutes during testing.
57% fewer configuration errors
The observed error rate decreased from 28% to 12% across the tested tasks.
91 SUS score
System Usability Scale score from the usability evaluation.
01

The Mandate: Modernize A Powerful Legacy Workflow Tool

Leadership needed to modernize both the product experience and the platform behind it. The interface work shown here addressed the workflow designer; capacity, licensing, storage, security, and cloud infrastructure remained broader product and engineering concerns.

Illustration of hidden workflow actions being revealed with a magnifying glass. Design Problem

Powerful functionality was difficult to discover and operate

  • Core actions were hidden.
  • Configuration relied on layered dialogs.
  • Failures offered limited guidance.
  • No dedicated design function.
  • No structured customer-feedback loop.
  • Legacy interfaces shaped around technical specifications.
  • Manual setup required substantial specialist knowledge.
Illustration of on-premise servers connecting distributed teams while scaling capacity. Business Problem

The on-premise model was becoming harder to scale

  • Fixed server capacity.
  • Slower product and workflow updates.
  • Increasingly distributed teams.
  • Fixed capacity during busy periods.
  • High cost of adding hardware.
  • Limited support for remote teams and cloud storage.
02

What I Was Getting Myself Into

With no existing usability research to build on, I audited the core workflows of Vantage, the company’s flagship product. I documented 12 usability issues, including five I rated as major. I treated these findings as initial hypotheses, using them to define the research questions I would investigate with users.

Key Learnings
01

Core actions depended on recall

Important commands were hidden behind a right-click, leaving new users without a visible inventory of what they could do.

02

Configuration lost its context

Stacked dialogs pulled users away from the canvas and made it harder to track which action they were editing.

03

Failures started an investigation

Generic error messages did not identify the affected action or tell users what to check next.

Violations by Severity

  • May not be an issue00%
  • Cosmetic only217%
  • Minor problem542%
  • Major problem542%
  • Catastrophic — fix before release00%
04

Getting To Know Our Users And Competitors

Contextual Inquiry At CBS Studios

We visited CBS Studios to observe how broadcast teams used Vantage in the environment where their work happened. Seeing operators manage multiple feeds, monitoring systems, and specialized equipment made the stakes clear: teams needed an interface that surfaced status quickly, helped them diagnose failures, and improved usability without disrupting the familiar workflows experts relied on during time-sensitive broadcasts.

CBS control room with a large wall of live broadcast feeds and operator workstations. Broadcast operator workstations surrounded by monitoring screens at CBS Studios. Equipment room at CBS Studios with racks of legacy and modern broadcast hardware. CBS master control room with operators monitoring many live channels at once.
Who The Design Needed To Serve Broadcast and media workflow engineers Technical specialists responsible for keeping media moving. Experienced engineers needed speed and familiarity; engineers learning the tool needed visible guidance.

Our primary persona is the broadcast and media workflow engineer: highly technical, responsible for keeping live output error-free, and measured on downtime they cannot afford. Their goals were about reducing production time and manual work — their pain points were time-consuming, error-prone manual workflows and the difficulty of integrating and optimising the tools they already had.

Where The Journey Became Difficult From requirements to a reliable build The journey map concentrated friction around flexible requirements, finding real-world examples, and building with integration risk. These pointed toward guidance, reusable building blocks, and review.

Mapping a veteran engineer building a new transcoding workflow — from becoming aware of the requirement through to reviewing it in production — put the friction in the middle of the journey rather than at either end.

  • Gathering requirements — balancing flexibility against specificity when configuring Vantage
  • Research — no real-world examples to work from, so users leaned on forums and support
  • Building — integration risk and a learning curve steep enough to threaten downtime
What The Competitive Landscape Confirmed Vantage was strong where it mattered and absent where users start. Benchmarking against general-purpose workflow tools showed the gaps clustered around getting started and staying organised: templates, reuse, search, permissions, and community.

Vantage was strong where it mattered and absent where users start. Benchmarking it against general-purpose workflow automation tools showed the gaps clustered around getting started and staying organised — templates, reuse, search, permissions, community — rather than around processing capability.

Feature
Create using template — ✓ ✓ ✓ ✓ —
Create using generative AI — ✓ — — ✓ —
Workflow action suggestions — ✓ — — ✓ —
Reusable groups of logic / actions — — — — — —
Sub-folder categories — — — — — —
View version history — ✓ — — ✓ ✓
Switch between code and no-code — ✓ — ✓ ✓ ✓
Permissions and access rules — ✓ ✓ ✓ ✓ ✓
Community library & forum — ✓ ✓ ✓ ✓ ✓
Custom error handling ✓ ✓ — — — ✓
Workflow analytics ✓ — ✓ — ✓ ✓
Workflow notifications ✓ ✓ ✓ ✓ — ✓
Drag and drop workflow actions ✓ ✓ ✓ ✓ ✓ ✓
Help documentation ✓ ✓ ✓ ✓ ✓ ✓
03

From Interviews To Design Opportunities

I conducted interviews with 10 engineers who build and manage workflows in legacy Vantage to understand what made creating, updating, and troubleshooting them difficult. We grouped their pain points and feature requests into themes to identify user needs and guide the redesign.

Explore the raw interview synthesis

Key Themes From The Research

Understand the whole workflow

Large, branching workflows made it hard to see what was happening and where to make a change.

Evidence & design opportunity

What we heard

The notes describe complex ingest workflows, unpredictable navigation in workflow groups, and a need to follow a media file across multiple workflows.

Design opportunity

Make the workflow structure easier to scan, organize, and navigate. Keep the connection between a file, its job, and its workflow visible.

Reuse work that already works

Teams wanted to adapt proven building blocks instead of rebuilding or copying complex workflows.

Evidence & design opportunity

What we heard

Participants asked for reusable groups of actions, templates with adjustable settings, and easier ways to move workflows between test and production environments.

Design opportunity

Support reusable action groups and templates, with clear settings that users can review before applying them.

Explain failures in context

An error message was often the start of an investigation, rather than a useful explanation.

Evidence & design opportunity

What we heard

The notes describe vague messages, noisy logs, and difficulty matching an error to the right job or workflow. One request was to troubleshoot a single phase without rerunning everything.

Design opportunity

Show what failed, where it failed, and what to check next, close to the affected action.

Make progress easier to trust

Slow responses and unclear status made it harder to tell whether work was progressing or stuck.

Evidence & design opportunity

What we heard

Participants reported slow opening, saving, and validation, along with timeouts and unreliable wait-time metrics. One account described validation taking 15–20 seconds.

Design opportunity

Make processing and save states explicit. Pair clearer feedback with engineering work on responsiveness and reliable monitoring.

Make everyday changes safer

A small edit could interrupt work, while recovery and access controls were limited.

Evidence & design opportunity

What we heard

The board records workflow locking during minor edits, requests for undo and version history, and different needs for people building workflows versus monitoring jobs.

Design opportunity

Separate editing from monitoring and explore safer changes through appropriate permissions, version history, and recovery controls.

Reduce manual setup with assistance

Participants saw an opportunity to describe a goal and get help configuring the steps.

Evidence & design opportunity

What we heard

Ideas included generating settings from sample media and creating a workflow from a plain-language description. AI and machine learning were discussed as possible approaches.

Design opportunity

Explore AI-assisted setup as a concept to validate. Keep generated steps and settings reviewable before users run them.

The central takeaway

Help teams manage complexity with confidence—and use AI to accelerate setup.

Users struggled with complex workflows, repetitive setup, troubleshooting, and making changes safely, leading us to prioritize clarity, reuse, and easier recovery.

I also identified an opportunity for AI-assisted workflow creation. Users could describe what they needed or provide sample media, then review an AI-generated starting point before running anything, reducing setup effort.

Research also uncovered broader needs around capacity, licensing, security, documentation, and integrations.

05

From Research To A Clearer, More Reusable Workflow System

I translated the research into four connected parts of the experience. Together, they help engineers find work that needs attention, understand complex workflows, reuse proven configurations, and explore AI-assisted setup without giving up control.

Find And Monitor

Research showed that teams needed a faster way to locate workflows and understand what required attention. I separated workflow management from the canvas so operational context appears before editing begins.

Research signal

Finding the right workflow and tracing failures consumed time.

Design response

A dedicated workflow home combines search, filters, status, ownership, and failure counts.

Key features

Workflow home · Search and filters · Failure alerts · Read-only preview · Tags

01

A Dedicated Workflows Home

Workflows get their own landing page, separated from the design canvas and organised by category.

02

Type-Ahead Search And Filtering

Find a workflow by name, or filter by all, active, inactive, archived and failed, instead of scrolling a flat list.

03

Job Failure Alerts

Failure counts and monitor state sit inline on every row, so problem workflows surface on their own.

04

Job Summary Preview

Preview a workflow's design and its job history from the list, without opening it and risking edits.

05

Tagging And Descriptions

Tags improve search and filtering, and workflow descriptions can be auto-generated at creation.

vantage.telestream.com
Workflows landing page listing 100 workflows with status, version, job failures, monitor state and last editor. Workflow preview showing the workflow design above a job table with status, progress, category, version and timestamps. Create New workflow panel with fields for name, category, description with generate summary, job archiving and tags.

Build And Troubleshoot

The audit and interviews pointed to the same problem: engineers relied on recall while configuration and errors pulled them out of context. The redesigned canvas makes actions discoverable and links the visual workflow to a searchable outline.

Research signal

Hidden commands, layered dialogs, and unclear failures slowed setup and recovery.

Design response

Guided starting points, a searchable action library, and a linked outline keep work in context.

Key features

Guided empty state · Recommendations · Action library · Outline · Pre-activation warnings

01

A Guided Empty State

A blank canvas offers origin actions — Watch, Receive, Capture — so users know where to begin.

02

Recommended Next Actions

Dragging out from a node suggests the actions that most often follow it, instead of leaving users to guess.

03

Searchable Action Library

Every action is visible, searchable, categorised and favouritable — none of it hidden behind a right-click.

04

Outline Panel

Navigate and configure a hundred-action workflow from a searchable list rather than by hunting the canvas.

05

Pre-Activation Error States

Actions missing configuration are flagged in the outline before activation, not after a job fails.

06

Rebuilt Action Configuration

Flip 64 and its peers move to the new design system while keeping the layout experts already know.

vantage.telestream.com
Empty design canvas prompting the user to choose an origin action: Watch, Receive, Capture or More Actions. Recommended Actions menu appearing when dragging out from a Watch node, listing Analyze, Decide, Associate and Copy. Actions panel with search, favourites and categorised actions each showing a short description. Outline panel listing every action in the workflow next to the open Analyze configuration settings. Outline panel with warning icons marking the actions that are in an error state and need attention. The Flip 64 action configuration rebuilt on the new design system, showing converters, outputs and video processor settings.

Save And Reuse

Teams repeatedly rebuilt or copied complex workflows. I designed a complete reuse loop so engineers could capture working action groups, describe them, find them later, and apply them safely.

Research signal

Repetitive setup increased effort and made proven configurations difficult to share.

Design response

Reusable action groups connect creation, discovery, application, and central management.

Key features

Group actions · Names and tags · Template library · Drag to canvas · Central management

01

Group Actions Into A Template

Select or drag across any set of actions on the canvas and save the group as a reusable template.

02

Named, Tagged And Described

Templates carry a category, description and tags so they can actually be found later — or overwrite an existing one.

03

Template Library

A library in the side navigation with category organisation and type-ahead search.

04

Drag Straight Onto The Canvas

Drop a template onto the design canvas to start from a workflow that is already wired up and configured.

05

Managed In Settings

Templates live in their own settings view where they can be locked, moved, duplicated or exported deliberately.

vantage.telestream.com
A group of actions selected on the design canvas with Save Template and Group Actions options. Save Template panel with options to save a new template or overwrite an existing one, plus name, category, description and tags. Template Library panel showing templates grouped into folders with descriptions and more detail links. A template being dragged from the library onto an empty design canvas. The design canvas populated with a workflow built from a dropped template. Templates management view in Settings, listing every template with description, tags and row actions.

AI-Assisted Setup

Interviews suggested that AI could reduce specialist setup effort. I explored a review-first concept where engineers describe a goal, inspect the generated workflow, and decide whether to apply it.

Research signal

Manual setup demanded substantial domain knowledge and repeated configuration.

Design response

AI creates a reviewable draft rather than making an invisible or irreversible change.

Key features

Prompt-based creation · Preview and approval · Workflow enhancement · Generated summaries

01

Generate A Workflow From A Prompt

Describe the workflow you need and the system builds a starting point, collapsing the deep domain knowledge the task normally demands.

02

Preview Before You Accept

Generated workflows appear on the canvas in a preview state with explicit deny and accept controls, so nothing is applied without review.

03

Enhance An Existing Workflow

The same prompt field extends workflows already on the canvas rather than only creating from scratch.

04

Auto-Generated Workflow Summaries

A written summary is generated from the actions and configurations on the board, so the next engineer inherits context instead of guesswork.

05

Descriptions For Single Actions

Individual actions can generate their own descriptions, which is what makes the outline panel searchable in the first place.

vantage.telestream.com
AI workflow builder panel with a prompt for describing the workflow to generate. AI workflow generation in progress on the workflow canvas. AI-generated workflow in draft mode, ready for review and editing before saving. Details panel showing an auto-generated workflow summary awaiting the user's review. A Watch action on the canvas with a generated description in its inline description field.
06

Validating The Redesigned Workflows

I evaluated the redesigned prototype with seven participants in UserZoom, using tasks centered on commonly used Vantage features. The evaluation focused on whether participants could complete these tasks successfully and where usability issues remained, building on the problems identified through the legacy product audit and user interviews.

Key Results
7

Participants Interviewed

Seven participants completed the UserZoom usability evaluation.

44%

Faster Task Completion

45 min Before 25 min Redesigned
57%

Fewer Configuration Errors

28% Before 12% Redesigned
91

System Usability Scale Score

The usability evaluation produced a SUS score of 91.

07

What I Delivered And Learned

Simplicity Easier to understand
and maintain
Expert speed Keep the familiarity
engineers rely on

Delivered

  • Redesigned discovery, building, troubleshooting, and reuse.
  • Explored review-first AI-assisted setup.
  • Designed a way to inspect and approve generated work.

Contributed

  • Audited the existing product.
  • Interviewed 10 workflow engineers.
  • Synthesized findings into design priorities.
  • Created interaction concepts and high-fidelity workflows.

Learned

  • Modernization does not mean replacing every familiar pattern.
  • Made hidden actions visible.
  • Kept complex work in context.
  • Supported safer review and reuse.

Validate next

  • Test in realistic operating conditions.
  • Strengthen error recovery and version history.
  • Validate AI-assisted concepts before implementation.